Adam Needles

Director of Field Marketing, Silverpop

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Needles works at Silverpop as both an advocate for B2B marketers and as an evangelist for Silverpop's Engage B2B platform.

He is an experienced B2B marketer with more than a decade of leadership experience - most recently 4 1/2 years as vice president of marketing for IT analyst firm The 451 Group. And he is a prolific writer and presenter on the opportunities and challenges marketers face when adopting new innovation and technology.

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Presentations

Online Marketing Summit 2011

  • Field Marketing 2.0: A New Catalyst for Buyer-Centric BtoB Marketing
    02/08: OMS Day 1

Online Marketing Summit 2010

  • Field Marketing 2.0: A New Catalyst for Buyer-Centric BtoB Marketing
    02/23: OMS Day 1

2009 Regionals

  • Engagement 2.0: A New Mindset for Modern B2B Marketing
    07/01: Seattle